The Trump administration is rushing to launch a $ 250 million community education campaign to encourage Americans to get the Covid-19 vaccine.

The effort will be difficult and complicated by federal officials.

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The first batch of Covid-19 vaccine was packed and prepared to be shipped at Pfizer's factory in Michigan on December 13. Photo: AP.

In addition, President Donald Trump's frequent disregard for government scientists, promoting unorthodox, ineffective treatments and denying the severity of the pandemic has made the mind more serious.

The Vaccine Confidence Building Campaign, overseen by the Ministry of Health and Human Services, kicked off just as hope was flooding America with the recently approved Covid-19 vaccine.

The campaign initially featured stars, famous faces, whom the administration deemed friendly to the President.

The celebrity factor was removed following a Democratic investigation in the House of Representatives, prompting Health Minister Alex M. Azar II to order an internal review of the entire plan.

The new initiative will take a "science-based approach," said Mark Weber, the federal health official responsible for implementing the campaign.

The planning reassessment, completed on November 13, resulted in a six-week delay in the campaign.

Specialized groups, developed by market research firm contracted with the government of Fors Marsh Group, are tasked with helping local governments refine propaganda information to the affected communities, and at the same time

Currently, about 60% of Americans say they "can or can" get the Covid-19 vaccine, according to a survey released by the Pew Research Center.

Recent surveys show that women are more afraid of vaccinations than men, and Americans of color are the most hesitant in terms of ethnicity.

Even health workers, who have the highest rates of vaccination, are apprehensive.

The partisan factor plays an important role.

"It shows that our intention to vaccinate is tied to what the political leaders say," Motta said.

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American medical staff at a Covid-19 test site in Los Angeles, California on December 1 Photo: Reuters.

Because Trump used to be infected with Covid-19, in theory, he was not included in the priority list for vaccination, but the image of the US President vaccinated could transmit a positive message, he said.

Dr. Anthony Fauci, America's leading epidemiologist, said he will "vaccinate publicly" as soon as "is granted" in order to strengthen public confidence.

Three former US presidents, Barack Obama, George W. Bush and Bill Clinton, all announced that they were ready to inject Covid-19 in front of camera.

"Everyone needs to understand that vaccines are safe," President Obama said at the time.

President-elect Joe Biden is actively encouraging people to get the Covid-19 vaccine.

"I want to make it clear to the public that you should have faith in the vaccine," he said in Wilmington, Delaware, on December 11.

According to Dr. David A. Kessler, former commissioner of the US Food and Drug Administration (FDA), it is equally important to educate doctors and medical professionals to convince patients to believe in vaccines.

The US Centers for Disease Control and Prevention (CDC) said it will have its own campaigns to train health professionals.

The Covid-19 vaccine community education campaign by the Ministry of Health and Human Services was initiated by Assistant Minister of Health Michael R. Caputo.

Caputo also proposed allowing performers playing the role of Santa Claus, Santa Claus and goblins to be vaccinated with Covid-19 early.

The road ahead is still arduous, according to Weber.

"Vaccine development in the record short period of time is really exciting," he said.